About Us
Co-Optimum Marketing Support Services is a fully integrated, 25-year channel marketing and advertising audit firm specializing in the management and administration of a Co-op Advertising, Market Development Fund (MDF), Compliance Monitoring, Incentive, Spiff, Rebate and other trade allowance channel marketing programs. Integrated within our industry-leading financial and marketing audit services is new and exciting online Marketing Automation Services that include advance Online Ad Building.
Co-Optimum ensures our clients’ peace of mind knowing that they have a business partner focused on supporting and advancing their channel marketing efforts. Domain expertise, specialized trade program management database and web platforms, thoughtful and experienced leadership, and dedication to white-glove customer service treatment for channel marketing participants provides our clients a competitive advantage.
Industry leading manufacturers from a wide variety of industries and from every region of the country choose Co-Optimum to provide program flexibility, financial and audit controls, expansive technology resources, and insightful leadership that ensure our clients programs are on the leading edge of technology and technique.
Programs managed by Co-Optimum run seamlessly and build stronger relationships between our clients and channel members...
Co-Optimum manages hundreds of trade allowance programs and processes nearly 1 billion dollars in advertising credits each year. Our clients are among the most highly recognized marketers of branded product, and among the most successful at extending national branding and promotional messages to the consumer through the channel programs managed by Co-Optimum.
Co-Optimum makes the implementation and ongoing management of programs easy and efficient while providing exceptional flexibility to our clients' marketing and sales departments. Overall, programs managed by Co-Optimum run seamlessly and build stronger relationships between our clients and channel members while protecting the brand, and increasing retail store traffic and sales through greater share-of-voice within retail and digital advertising environments.We invite you to learn more about Co-Optimum Marketing Support Services and how our approach to program administration and online marketing automation can be perfectly matched your business needs.