• Program Strategies, Planning, Design
• MDF, Commitments, Plan-Based Programs
• Help-Line Advertising Compliance
• Incentive, Loyalty Program Management
• Customer Service Prior-Approval Processing
• Trade Rebates and Consumer Rebates
• Co-op Advertising Claims Processing
• Ad Scanning, Competitive Analysis
• Online Prior-Approvals, Claim Submissions and Reporting
• Online Ad Building
• Real-Time Websites with Modular Components
• Technological Capabilities and Custom Software

• Print

Need to stay in touch with what your channel members’ and your competitors’ advertising looks like? We understand. Co-Optimum scans local market co-op advertising and can provides those images to you via FTP download or as a linked image within the Co-op Claim History screens.

Competitive advertising can also be collected through a strategic alliance with an industry-leading competitive ad tracking service. Information that is available includes: competitive market strategies, competitive advertised pricing, share of voice, and analysis of selected channel member advertising activity.

Competitive advertising data is collected from: Television (network, cable, syndicated and spot); Radio (network and spot); Print (newspapers, FSIs, magazines, trades), Online, Out-of-Home, Viral, and Theater, etc.